BeYourselfBeauty.com

Specializing in All Occasion Make-up & Hair Services for Weddings, Proms & Special Events. Services also include Pampering Clinics, Natural Beauty & Skin Care, "One on One" Lessons, Bridal Clinics and providing Customized Cosmetic Products by Motives
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Motives Training Information

Nancy Hathaway-Hopowiec
Owner, Senior Motives Consultant
Voicemail # 888-457-8797
CT  Direct# 860-289-8191
MA  Direct# 413-629-3080
email:  Nancy@BeYourselfBeauty.com


Please contact me for the latest scheduling of the following classes:



Motives Introduction, Instruction and Certification Classes (Class Descriptions)
These 2 classes are a must in order to become a Motives Beauty Consultant and Makeup Artist.  These 2 classes focus on helping you get your motives business started and specifically become certified as a motives artist.  You will receive your manual upon acceptance to our business.  The fee for each class is $50 per person. 

Motives Cosmetics - Application, Technique and Business Building Training

This class is designed to expose our artists to our business model and show them how to Build a Motives Business as well as our make-up Application and Techniques.  

 

Custom Cosmetics Training

Trainings will cover undertone analysis, working with syringes, updated six questions, updated custom blend programs, live formula mixing and individual practice sessions.  Creating the perfect Custom mineral powder, blush and bronzer.   Supplies are extra.

 


Motives Beauty Basics (Class Descriptions)
Beauty Basics are detailed, 3-hour classes that focus on specific aspects within the Motives business.  There are six specialized classes within the series, and we typically rotate through the series, conducting one class approximately every six weeks.  The fee for each class is $15 per person. 
Beauty Basics classes are typically held on Monday nights to make them accessible to beauty industry professionals who have limited time on the weekends.  Although not mandatory, it is a good idea to bring your motives manual to these trainings. 


I.  Building a Motives Business

This class reviews the basics of running your business with Motives cosmetics.  We cover the importance of branding, the supplies you will need, the inventory you'll want to carry, how to develop a business plan to meet your goals and objectives, and how to project the Motives Consultant image.  Although we focus on the Motives store, our objective is to teach you how to conduct your business as a professional in order to achieve your personal and financial goals with all the product lines offered.


II.  Motives Application Techniques & Face Designs
This is a favorite in the series.  We review general application guidelines, how to prepare for color application with the proper supplies and sanitary techniques, as well as order of application.  We teach you how to work with face shapes, discuss highlighting and review the Motives face designs, which will help you create a look that fits your client's lifestyle.  We discuss and demonstrate the importance of brushes and other tools that set you apart as a professional make-up artist.  The final section of this class is hands-on makeup-up application, so be sure to bring your color kits and be ready to have fun practicing what you have learned!

III.  Level I Clinics - Skincare and Isotonix
We discuss product knowledge in the Isotonix Nutritional supplement line and our three skincare lines:  Skintelligence, VitaSheild and Timeless Prescription.  Health and Nutrition is our #1 store and an important component of our philosophy of "beauty from the inside out".  We discuss how to book a Level I clinic to ensure a successful event, necessary supplies and proper set-up, and how to retail and recruit through this powerful vehicle.  There is a huge market out there for these product lines and this class will help you develop a strong client base to provide you with ongoing repeat orders and referrals.

IV.  Level II Clinics - Motives
In this class, you will learn how to conduct a successfull color clinic.  We teach you about our flagship custom blend foundations as well as color products in the Motives store.  We discuss and demonstrate how to book a successful clinic, how to maximize your time and subsequent clinic bookings, and how to coach your hostess.  Correctly implemented, Level II clinics are a great retailing tool and a terrific way to leverage your names list in Motives. 

V.  Undertone Analysis and Other Retail Events
This is an opportunity to refresh your undertone analysis skills in a fun and friendly environment.  This class reviews techniques to help you master this important concept, including the Quick Quiz, model exercises and the use of color cards.  We discuss a full range of retail venues and how to gain prospects and referrals from these events.  Among the retail events covered are the individual consultation, double consults, Days of Beauty, weddings, Bridal events, trade shows, fundraisers and gift baskets.

VI.  Retail, Recruiting and Customer Service Skills
This training teaches the basics of retailing, recruiting and customer services skills.  We review how to book an appointment, overcome objections, close the sale, stimulate add-on sales, sell in collections, and promote seasonal sales.  We also discuss recruiting skills and getting referrals, as well as the importance of customer service.  Customer service is critical to your one-to-one marketing business, and this class reinforces the value of a good follow-up system and the preferred customer program.